Can u pls explain what is bench mark analysis


3 Answer(s)


Benchmark analysis is someone checking relative position with respect to others in same zone. Example is a Virgin Airline may do benchmarking to see how its performing against standards set in Airline Industry (Standards could be set by taking average performance of selected airlines over many years)

Benchmark Analysis has been described as a quantative and qualitative summary of your current status. A Benchmark of your Company vs. competitors may be used to justify making a certain investment or divestiture. Benchmark Analysis is essentially your Company's relative position with respect to others in the same "Space."

Expressing the value of a term, relative to the other term.