offline marketing includes the concept of print-based media. Publications such as magazines, newspapers, newsletters, and brochures, and other types of print media, including letters, postcards, and business cards, have all been widely used to market products. Additionally, the traditional definition of offline marketing typically includes radio, TV, and recordable media such as audio and videotape. In-person encounters, including one-on-one meetings and group presentations such as lectures, seminars, and workshops, also round out the common definition of offline marketing.
Apr 10 2014 08:15 PM